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Adult Swim absorbs Super Deluxe

Adult Swim absorbs Super Deluxe

Popular Internet video site shuts its doors.

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By Jeremy Azevedo
Anyone that spends any amount of time watching videos on the Internet is probably at least somewhat aware of Super Deluxe. For about a year and a half now, SD has been bringing us some of the best live action and animated work from a number of notable entertainers, from Bob Odenkirk and Norm Macdonald to Brad Neely and even Master P.

Sadly, Super Deluxe was not able to compete with the many competitors in the online video arena, mostly for the same reasons that everyone else is having trouble: the traffic and ad revenue doesn’t justify the amount spent on talent. Further compounding the problem is the fact that Super Deluxe is owned by TBS, who also owns Adult Swim, in essence creating two competing entities in the same network. And so it stands to reason that obvious course of action would be to combine the two properties.



It really is too bad that a lot of the shows on Super Deluxe never saw the breakout success that they rightly deserved, but hopefully we will see some of these series resurrected on Adult Swim’s site, and possibly even airing on the Adult Swim programming calendar on regular television. But for now, do yourself a favor and head over to Super Deluxe and check out some really great stuff before it’s gone for good.
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