In a one man marketing campaign, Manveer Heir, one of Raven Software's designers, has thrown down a challenge. If, by some divine miracle, Wolfenstein outsells Madden NFL 10 in the month of August, he will reimburse you for your copy of Wolfenstein.
Posted on Heir's Twitter page, Heir made the challenge known, stating, "Here's the deal folks: if Wolfenstein outsells Madden 10 in August I will personally pay for your copy (keep your receipt) - SPREAD THE WORD"
Now there is no way this will ever happen, as Madden always cleans up the sales charts in August. People who never play video games claw their way out of the woodwork for the latest roster updates for crying out loud. And then there are those that "never play video games" yet they rush out to Gamestop at midnight, pick up a copy of Madden, and spend the next month making a nice comfy indentation in their couch. Never play video games my ass!
But let's humor Heir, because this is definitely on the more creative side of video game campaigning. It might lack the flash, but it will surely get those interested in Wolfenstein to pick it up. Cause really, what do you have to lose?
So if you're one of the folks that is going to take up Heir's offer, there are a few things you should know. Firstly, you must follow him on Twitter. So click that link above and stay updated on what type of sandwich he is enjoying for lunch. Also, only one gamer per follower. And lastly, the results will be gathered from the NPD at the end of the month to determine if Heir is going to have to take up a second job as a prostitute. So don't buy from places like Wal-Mart.
Now get out there and buy a copy of Wolfenstein!
