Hennessy and host Anthony Mackie welcomed guests to the storied Chateau Marmont hotel in West Hollywood on October 28 to unveil the Hennessy Privilège NyX Collector bottle.
Second in the brand’s “Privilège Collection,” the well-recognized Hennessy Privilège bottle is re-cast in a modern and daring translucent platinum glass with metallic purple trim inspired by a starry night. Logos etched in luminescent ink adorn the label, collar, and cork, and are visible only under black light.
“The new Hennessy Privilège packaging is a fresh adaptation of our iconic bottle and represents unique characteristics discovered within the bottle and inherent to those who enjoy Hennessy,” said Jennifer Yu, Director of Communications, Hennessy. “The collector edition’s smooth, sophisticated and distinct design evokes the imagination and conjures the endless possibilities when exploring the unknown or crafting the perfect night out.”
The beautiful and talented Holly Robinson Peete was also on the scene to accept the Privilège Award for the contributions her HollyRod Foundation has made to provide a better quality of life to those living with autism and Parkinson’s disease.
Created in 2003, the Hennessy Privilege Award recognizes outstanding individuals who give back to their communities through service, leadership or the arts. Some well-known past recipients include Spike Lee, Magic Johnson and Patti La Belle.
Check out all the fun we had at the world famous Chateau Marmont Hotel on the Sunset Strip!
We also recommend you give Anthony Mackie's very own Signature Cocktail. We had it, it's pretty tasty.
The Anthony Mackie Sazerac2 oz – Hennessy Privilege
1 oz – Simple Syrup
2 Dashes – Angostura Bitters
2 Dashes – Peychauds Bitters
1 oz – Ricard
Lemon Twist Garnish
Chill a rocks glass with ice and water.
Add Hennessy Privilege, Simple Syrup and Bitters in a shaker with ice. Stir vigorously until cold.
Discard ice and water from the rocks glass. Add Ricard and swirl around glass. Discard Ricard.
Strain cocktail into rocks glass. (Serve neat, no ice)
Garnish with a fresh lemon twist.
Photo Credit: FayesVision/WENN.com