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Jack White Invents The 'Triple Decker Vinyl'

Jack White Invents The 'Triple Decker Vinyl'

White's new vinyl invention for the Dead Weather's 'Blue Blood Blues' will be a single within a single.

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Jack White continues to stoke the fires of the public's renewed fascination with vinyl with the announcement that The Dead Weather's new single "Blue Blood Blues" will be issued as a Triple Decker Record.

 

What the hell is a Triple Decker Record, you ask? Designed and trademarked by White and assembled by United Record Pressing in Nashville, TN , the unique vinyl pressing is the 12-inch version of the single embedded with a previously unreleased 7-inch vinyl featuring a new song, which can only be listened to once removed from inside the 12-inch record.

 

"It's one of the many mind games we like to play with you here at Third Man Records," White says in a video about the vinyl-geek release, which you can watch below.

 

Also issued as a 7-inch single with a double cover and on a tri-colour vinyl, the limited edition Triple Decker Record is limited to 300 copies. Starting Friday (September 17), 100 copies will be sold directly in the Third Man Records store in Nashville, with the other 200 distributed through selected record stores and randomly via mail order.

 

For more information, visit ThirdManRecords.com

 

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