DICE Claims Competitors Are ‘Treading Water’

The gauntlet has been thrown down by the Battlefield developers.

Erik Norrisby Erik Norris

DICE Claims Competitors Are 'Treading Water'

Oh, snap! DICE has just removed their glove and bitch-slapped their competitors in one hell of a roundhouse. While speaking with games.on.net, DICE’s General Manager Karl Magnus Troedsson said that their competitors aren’t innovating, they’re simply not sinking. 

“The competitors … are out there, they’re established, and they’re very, very big,” said Troedsson. “We believe that they are not innovating, that they are treading water. We … are investing our time, our energy and money in actually innovating.”

“Every time that we launch a new game, we ask ourselves – what can we do better? What can we make faster? More fun? So, first and foremost we always compete with ourselves,” added Troedsson. He concluded by calling Battlefield 3 a true and “proper” sequel to Battlefield 2. Battlefield 3 is not another entry in the Bad Company line. 

Well, damn. Those are big words Mr. Troedsson. Let’s hope, for your sake, that Battlefield 3 delivers on your innovation promises. From what we’ve seen thus far, Battlefield 3 is shaping up quite nicely. However, we haven’t seen anything yet that is truly innovative about the minimal gameplay footage thrown our way. The graphics are fantastic, however. No complaints there.

Follow Regular_Erik on Twitter