Totals Recall – 2/14/11

Your thrifty shopping guide to the American movie box office.

Cal Kempby Cal Kemp

Totals Recall - 2/14/11

Welcome to Totals Recall, CraveOnline’s weekly look at what Americans spent at the movie theater over the weekend and a handy comparison to what else those box office totals could have been applied to.

1. Just Go With It

 

HOW MUCH DID IT MAKE?

$30,514,732

WHAT COULD WE HAVE BOUGHT INSTEAD?

 

The world’s most expensive bikini.

Just Go With It may have been sold on the stardom of both Adam Sandler and Jennifer Aniston, but there’s no denying that the advertising power of Brooklyn Decker emerging from the ocean in a bikini helped a critically panned comedy rake in the millions. By the transitive power of swimsuit math, let’s jump to the conclusion that Decker could have instead been glad in the world’s most expensive jewel-encrusted bikini there is, to the tune of the first week’s gross of 30.5 million. "Swimsuit math?" you ask? Just go with it.

2. NEVER SAY NEVER

HOW MUCH DID IT MAKE?

$29,514,054

WHAT COULD WE HAVE BOUGHT INSTEAD?

Not the Beatles. 

$30 Million is a pretty sweet payout for the opening week of tween sensation Justin Bieber’s feature film. That being said, Bieber is no Beatles and, even in 1976, $30 million wasn’t enough to reunite the Fab Four. Today, though, it may be enough to fund their zombie return!

3. GNOMEO AND JULIET


HOW MUCH DID IT MAKE?

$25,356,909

WHAT COULD WE HAVE BOUGHT INSTEAD?

 

Shakespeare’s first folio… five times over.

The earliest published edition of the complete works of William Shakespeare sold at auction in 2006 for over $5 million. The first week’s gross from Gnomeo and Juliet add up to more than five times that. This means that Disney would do well to invest in more Shakespearan text and then turn out other CGI projects like Merchant of Tennis, Glove’s Labour Lost and Richard the Bird.

Thanks to Box Office Mojo for the financial statistics.