With the re-emergence of Image Comics as the premiere place for creators to go in order to own their own work and still have it published by a major player, it seems DC is trying to get a piece of that action, too - something normally reserved for their Vertigo imprint - although that's got its share of licensed characters as well. Under the DC Entertainment banner, though, they've published Insurgent #1 this week, a book from writer/creators F.J. DeSanto and Todd Farmer with no connection to the New 52 or DC at large or Vertigo, for that matter. Those guys get to own their stuff. Imagine that - corporate comics with creator-owned superguy action.
Insurgent is very much in the vein of standard superhero comics, though, to the point where it's not all that interesting, sad to say. Government-sponsored nano-tech enhanced super soldiers have gone rogue and are sleeper agents scattered throughout the country, and one man named John Ravane is the best of the best at hunting them down, although he's retired from the game. His president wants him back in, though, but he's not going back without a fight.
As you can see, there's nothing much original about it. Even the ostensible 'big bad' is a white-coated guy in a weird Hannibal Lecter/clown mask, and he feels like a hodge-podge of stock characters. The characters don't have much in the way of personality to them, and the art from Federico Dallocchio doesn't have much in the way of life to it.
While this is a step in the right direction for DC, I'm afraid Insurgent doesn't seem to have much more going for it beyond that. Your mileage may vary.